Cutting Down Your Trade Show Budget

Whenever a recession or volatility threatens the economy, companies immediately look at where they can cut budgets. Without much forethought, the first to hit the block is inevitably training, foll. . .

Eddie the Erroneous E-Marketer

Poor Eddie the e-marketer has been plagued by errors in judgment all his life. From always picking the longest line at the toll booth to buying lots of dot com stocks right before the bubble burst,. . .

How to make more sales before Christmas

Wow, life just keeps getting busier and busier at this time of year, have you noticed? Kids are back in school, the lazy days of the summer holidays are over and everybody`s starting to think about. . .

"What Can You Learn From Ezines?"

Gosh! Where do I start? You can find ezines on anytopic you can imagine. Advertising, marketing, crafts,children, pets, Christian, humor, computer tips,nostalgia, and thousands of other subjects.Pu. . .

A Battle Of Products Or A Battle Of Perceptions?

Marketing is not a battle of products; it's a battle of perceptions. It doesn't matter if you have best product or service; it's what people think that counts. That is not to say that you shouldn't. . .

A lesson in email:'The money is in the list......with the...

'The money is in the list......with the Back-End Sales'by Anthony L. Davenport----------------------------------------------------------------Firstly, back-end sales is eMail Marketingat its best, . . .

Postcards With An Edge (7 Ways To Use Postcards In Your M...

They make a bigger impact than email, are more cost-effective to send than letters, and get instantly read byrecipients because they stand out from a plain bundle ofenvelopes.This is the wonder tha. . .

How to Find Info Resell Right Heaven!

Publishing Guidelines:You have permission to publish this article electronicallyor in print, free of charge, as long as the bylines are included.A courtesy copy of your publication would be appreci. . .

Dr. Nunley's Biz-Tips

Most products and services are geared to a specific group of customers. Right now I could use a chain saw, but I doubt anyone else in my neighborhood is in the market for one.There are some product. . .

28 Reasons Why Publishers Will Buy Your Book

Editors will buy a book for one or more of the followingreasons. By knowing what these reasons are, you can thendesign a marketing plan with these features in mind.1. The author's previous books ha. . .